Our Story

Built to inspire

Fulcrum Construction began in 2003 as a retail general contractor, launched by experienced professionals and focused on customer service. When clients asked us to go further, we supported them by expanding into industrial and distribution projects. That demand took us into new regions, so we added more offices, all run with the same principal involvement and direct communication that clients expect.

At Fulcrum, we're relentless in fostering relationships, improving systems, maximizing efficiency in all project aspects, and solving problems. We'll go out of our way to guarantee the satisfaction and safety of everyone involved in your project.

No matter what the project is or where we build it, our guiding philosophy stays the same: We keep our word, take care of our clients and team, and play to win. Our goal is to create high-quality commercial construction projects built to inspire.

  • 2003 Year Founded
  • 3,000+ Projects Completed
  • 120+ Employees
  • 90% Repeat Client Volume
What Sets Us Apart

The Fulcrum Construction difference

  • NATIONAL CAPABILITY

    Five regional offices provide local expertise from coast to coast. Shared tribal knowledge allows you to rely on one contractor to run programs consistently across multiple markets.

  • REGIONAL EXECUTION

    Each office is an owner-operated GC with real local building experience. The principal lives in the region & knows its trade partners, market conditions, and business processes.

  • PRINCIPAL INVOLVEMENT

    Regional office leaders stay involved from budgeting & bidding through construction & closeout. With no middle management in between clients & principals, you get direct access to ownership throughout the process.

  • LOCAL SUBCONTRACTOR RELATIONSHIPS

    Fulcrum has established subcontractor relationships built over years of repeat business. Trusted partners provide competitive, qualified pricing, consistent project delivery, & high-quality workmanship.

  • UNIQUE VALUE & POSITIONING

    Fulcrum combines national reach & local specialization through five regional offices, working in the middle ground between large corporate builders and smaller, under-resourced local contractors.

  • FOCUS ON MAJOR RETAILERS & DEVELOPERS

    Fulcrum thrives in long-term relationships with major retailers & developers. It's selective about project choices, aiming to execute the right projects at a high level for the right clients.

Let's Build Together

Ready to build? Let’s talk.

Tell us about your project. We'll tell you if we're the right fit.

Contact Us

FAQs

How long has Fulcrum Construction been in business?

Fulcrum Construction was founded in Atlanta in 2003 by CEO and Founder Mike Arasin. Since then, the company has grown into a national commercial general contractor with five regional offices and more than two decades of experience building projects across the country.

What is the size and reach of Fulcrum Construction?

Fulcrum has more than 120 employees operating from five regional offices in Atlanta, Los Angeles, Portland, San Antonio, and Philadelphia. We complete more than 100 projects annually and maintain established subcontractor relationships across the markets we serve.

Our growth has been deliberate. We open offices where client demand supports a permanent local presence and are planning additional offices in growing markets.

What makes Fulcrum different from other national general contractors?

Fulcrum combines the resources and geographic reach of a national contractor with the direct involvement and accountability of a regional builder. Each office is led by experienced principals who remain actively involved in operations, client relationships, and project execution.

We intentionally occupy the space between very large corporate contractors, where clients can become one of hundreds of accounts, and smaller local contractors that may not have the resources or geographic reach to support sophisticated multi-market clients. Our model gives clients national capabilities without losing direct access to the people responsible for delivering their work.

How much experience does Fulcrum have in retail construction?

Retail has been a core part of Fulcrum's business since the company was founded in 2003. We have completed thousands of projects for national retailers, including ground-up stores, tenant improvements, open-store remodels, relocations, refreshes, rollouts, and multi-location programs.

Our experience ranges from individual flagship and large-format projects to programs involving dozens or hundreds of locations across multiple states. We also build the distribution, warehouse, and logistics facilities that support retail operations.

For additional experience and project examples, visit our Markets pages:

How much of Fulcrum's work comes from repeat clients?

Repeat business is central to Fulcrum's model. We are built to serve established retailers, developers, and corporate clients with ongoing construction needs—not one-off projects for smaller operators.

Many of our client relationships span years, multiple markets, and dozens or even hundreds of projects. Our goal is to become a long-term construction partner that understands a client's standards, priorities, and way of working, then delivers consistently as their program grows.

How does Fulcrum decide which projects to pursue?

Fulcrum is selective about the projects we pursue. We focus on opportunities where our experience, people, geographic coverage, and operating model give us a clear ability to perform well.

That often means working with established retailers, developers, construction managers, and other sophisticated clients who value communication, accountability, schedule control, and long-term relationships. We are not trying to be the contractor for every project. We want to be the right contractor for the clients and projects we take on.

What does "playing to win" mean for Fulcrum Construction?

Fulcrum owns the project, process, and schedule, and takes full responsibility for delivering a successful outcome for the customer, the company, and our employees. That's what playing to win means: we keep our word, take care of our clients and team, and win for everyone involved.

See all FAQs